Roblox announced on Thursday that creators can now sell physical merchandise directly within their experiences and games on the platform with the launch of new Commerce APIs. The offering provides creators with a new way to generate revenue beyond the purchases of virtual goods or one-time fees to access specific experiences. The company first began…
Category: Roblox
fortnite, Gaming, Global Security News, Roblox, Social, TikTok
TikToker sues Roblox over her Charli XCX ‘Apple’ dance
TikTok content creator Kelley Heyer sued the video game Roblox for using her dance to Charli XCX’s “Apple” without permission. Heyer posted the viral dance in June 2024, which fed off of the hype of Charli XCX’s hit summer album Brat. The dance became so popular that Charli XCX incorporated it into her live show…
Gaming, gen alpha, Global Security News, online safety, Roblox, social gaming
Roblox enables parents to block experiences and friends
Roblox, the popular gaming platform geared toward preteens, has made substantial updates to its safety policy in the last year following accusations of insufficient safety measures for children, which could expose them to risks like grooming, explicit content, and violent material. The company announced Wednesday three new parental control features, including the option for them…
Gaming, Global Security News, Google, Roblox
Roblox partners with Google on ads
Google on Tuesday announced a new partnership with gaming company Roblox, which will allow advertisers to purchase and scale Roblox’s Rewarded Video and other immersive ad formats. That means marketers who want to reach the younger Gen Z audience that dominates the platform will be able to use Google Ad Manager to place their video…
AI, Gaming, generative ai, Global IT News, Global Security News, Roblox
Roblox releases its open-source model that can create 3D objects using AI
Roblox announced Monday that it’s launching the first iteration of its 3D model, dubbed “Cube,” to allow creators to create 3D objects using generative AI. The company also launched an open-source version so anyone off the platform can build on it. Announced last year at Roblox’s annual developer conference, the company is demoing Cube at…